Plot Armor Consumer Health Data Privacy Policy
Version 1.2 · Effective November 12, 2026
This policy explains how TRD Ventures LLC ("we") handles "consumer health data" as defined by Washington's My Health My Data Act, Nevada's SB 370 and Connecticut's consumer health data law. It supplements our Privacy Policy.
What consumer health data we collect
Plot Armor reads workouts, steps, sleep, mindful minutes, your Activity rings and time in daylight (measured by an Apple Watch) from Apple Health on your iPhone, with your permission, and only for the goals you pick. That data stays on your iPhone. Each day, your iPhone sends us only:
- whether you met each of your daily goals (yes or no);
- a story mood your phone picks from a fixed list (for example "rested", "tired" or "energized").
We also keep the daily target for each of your goals, which can be one your iPhone suggested from your last 4 weeks of Apple Health data (the readings themselves stay on your iPhone).
We treat these goal results, moods and targets as consumer health data. If you add your own goal, its name stays on your iPhone too; we only learn whether you checked it off. We don't collect any other health data. We don't collect precise location, and we don't use geofencing.
Where it comes from
From your iPhone, based on Apple Health data you allow the app to read, and, if you use our apps MindVault, Briefly or Momentum on the same iPhone, from the time each tells Plot Armor you journaled, read or finished your routines (on your iPhone only; never what you wrote, read or planned).
Why we use it
- To unlock your nightly episode.
- To shape your story (for example, a "tired" mood changes a scene).
- To track your streak, level and progress.
- To show your squad how many goals you hit, like "2 of 3" (never which ones).
- To keep the service secure.
We don't use it for advertising or marketing, and we never sell it.
Who we share it with
- Service providers acting for us. Google Cloud and Firebase store it. Anthropic (Claude) uses story moods to write your episodes, and Google does if Anthropic is unavailable. Google also makes the pictures and videos, and ElevenLabs the voices; ElevenLabs receives your characters' lines and the speech in your premiere videos, never goal results, story moods or your recordings. If we use fal.ai, it receives scene descriptions and your drawn character, never goal results or story moods. If you choose Prestige premieres, fal.ai passes each scene's picture, description and lines to ByteDance's Seedance video model; neither receives goal results or story moods.
- Your squad, only as a count of goals hit, and only with the consent you give when you join the app.
We don't share it with anyone else unless the law requires it.
Your rights
You have the right to:
- confirm whether we collect, share or sell your consumer health data, and access it, including a list of everyone we've shared it with;
- withdraw your consent (Character › Settings › Privacy and my data › Health goals and AI episodes);
- have it deleted (Character › Settings › Delete account, or by email).
To use these rights, email privacy@trdventures.net or use the settings above. We'll respond within 45 days. If we decline, you can appeal by replying "Appeal", and we'll respond within 45 days. If your appeal is denied, you can contact your state Attorney General.
Contact
TRD Ventures LLC, Albuquerque, New Mexico, privacy@trdventures.net